Website Redesign Services

IS MY WEBSITE EASY TO NAVIGATE AND FIND INFORMATION?

Navigation plays a huge role in how your audience experiences your website. They want to find information quickly and conveniently when they visit your website. If your website is difficult to navigate, you lose leads on your page.

So, how can you decide if the navigation of your website is simple to use?

Checking it yourself is one way to find out. Put yourself in the shoes of your audience and give yourself a target. You’ll want to set a goal where you’re reaching a certain page of information. For example, an ecommerce website may test visiting a product page and purchasing that item.

Start from the homepage of your site and see if you can easily navigate to the page of your destination. If you want a more authentic experience, you can ask someone who is not familiar with your website, such as a friend or family member, to try and navigate your site.

If they can’t find your information easily, it won’t be easily found by other people either. It’s a sign that a redesign is necessary for your website.

Conduct your test on your mobile website for the best results. You may have a responsive site, or a separate desktop and mobile site, depending on your business. Using a mobile device to view your website, either way, can help you see if the website of your business could use a redesign.

ARE MY CURRENT WEBSITE VISITORS CONVERTING INTO SALES?

Your website’s objective is to drive leads that convert into conversions. You want your audience to visit your site, check out your information, and purchase your products or services. If your site doesn’t do that for your business, you might need a redesign of the website.

To promote conversions, your site needs certain elements. It can be something as simple as fixing your navigation or adding to your pages a call to action (CTA) button. The elements can be the difference between losing leads and earning conversions.

The success of your pay-per – click (PPC) campaigns is also determined by them. If your paid ads direct users to a landing page that does not load, function or meet their expectations, each time someone clicks on your ad, it can cost your business money.

HAVE MY COMPETITORS RECENTLY UPDATED THEIR SITE?

With your competitors, you want to remain in competition. The difference between someone choosing your site or a competitor may be something as simple as a redesign. If your competitors have an updated site and your site is not updated, you could lose leads to them.

Users are looking for sites with a fresh, clean, and modern design. They don’t want to be on a site that seems obsolete. Your audience will assume that the data is also outdated if your site looks outdated.

Check your competitor ‘s website and see if it has been updated recently. Take time and look around to navigate it. If their site appears updated and easy to use, it may be time for you to update your site.

As you’re looking at your competitor’s site, you may find that their sites have an outdated design. It’s a great opportunity to redesign your site first and get more valuable leads that choose your page over your competitors’ page.

IS MY CONTENT INFORMATIVE AND CORRECT?

Your audience comes to your site for information. They want to learn more about your company and about your products or services. Your content must be informative, valuable, and correct if you want to give them the best experience on your site.

If your content is insightful, it will tell your audience what they need to know. The important questions they’re asking are answered. They collect all the important data that will help them make a choice.

You provide your audience with information that’s important to them when you have valuable content. They discover exactly what they need to find. Having valuable content keeps leads on your page engaged.

You also have to keep your information updated. Users don’t want to see information on your site that is outdated. You must check to ensure that the information on your site is the most accurate and updated information if you want to keep leads on your page.

You can take advantage of website copywriting services if your company doesn’t have the time for content management. With these services, with new, helpful content, you can keep your redesigned website and blog fresh.

DOES MY WEBSITE REPRESENT MY BUSINESS WELL?

The heart of your digital marketing campaign and online presence is your website. It’s where you guide all your traffic and help your business earn conversions, leads, and sales. If you want to have an effective website, it must represent your business well.

Your website should reflect your brand.

You want individuals to visit your site and get a feel for your brand , which means going beyond the design of your logo and considering other characteristics, such as your copy. Brand recognition is crucial for helping your audience choose your business over the competition.

Banner-Brand recognition allows individuals to choose your company over the competition.

People are going to visit your site and check out your company. They may not convert right away, like if, they’re visiting your website thanks to your social media marketing campaign. Even if they do not convert right away, when they are ready to convert, they will remember your company.

It’s time for a redesign if you’re using a generic design or your colours are not reflective of your company. You want to build a website that accurately reflects your company, so that more leads will select your company over the competition, and you can do that with a trusted design company like Mysphere Infotech.

ARE VISITORS WHO COME TO MY WEBSITE BEING TRACKED AND ANALYZED?

You must track and analyse your website if you want to get a handle on how well your site is currently performing. This is the only way to see if your site helps you gain valuable leads for your company successfully.

Look at how individuals interact with your site when you’re tracking your site.

Are people visiting and leaving? Or, to browse your products or services or to learn about your industry and benefits, are they exploring your site? Plus, how do contact forms interact with them? Are they filling them out or abandoning the page eventually?

You can better understand how your audience interacts with your page by analysing your site. This creates an opportunity for you to enhance your website and enhance the user experience, which helps your online presence directly.

It may be time for a redesign if you look at your metrics and notice that your dwelling time or conversion rates are low. A redesign will help keep leads engaged on your site longer and get them to convert by creating a user-friendly website.